With nearly 7.6 million streamers on Twitch alone, gaming has evolved from what was once an intimate living room session to a massive shared spectacle with global couch surfers. Records are countlessly being broken as we speak, like that of the young star Kai Cenat who continues to stream past the former ceiling hitting 300,000 subscriptions on Twitch- Go Kai! But, outside of likable personality, what sets you up for success when you’re streaming, creating, and going live?
Your setup.
Keeping things fun as a creator is a part of the job, and keeping content current is a part of the work. But, Logitech’s new Yeti GX, Yeti Orb, and Litra Beam LX bring fun to streaming in the simplest of ways. It’s the thing you don’t have to think about, the ambiance, and efficiency that uniquely elevates your Youtube, TikTok, Twitch, and endless amounts of other streams. And this applies to ASMR, gaming, educational, and musical categories alike.
The Blue Yeti Microphone is no stranger to the creator world, it’s been dominating streaming for quite some time. Proudly its successor, the Yeti GX has officially arrived. With a sleeker build, RGB lighting, and GHub software controller the Yeti has elevated in ergonomics as well as sound. Noise and key click rejection have optimized this mic for Gamers. And the glorious return is accompanied by friends! See below the Litra Beam LX and Yeti Orb.
The Litra Beam LX is a lighting genius. A thoughtful lamp bringing not only fun colorways but a soft-box (link to Softbox) like essence into a compact product body. With its TrueSoft Technology, the front-facing key light brings cinematic color and advanced diffusion into play. Goodbye, harsh shadows! Hello Vibrancy. Accompanied with a backlight capable of 16 million color combinations, the LX is a game-changer. Puns intended.
And, The Yeti Orb, is not only cute and compact but powerful. And, who doesn’t love that? With RGB lighting, Blue VO!CE presets, and a quick plug-and-play setup. This successor to the Yeti Snowball is a fanciful upgrade emphasizing modern sound and feel. With the Yeti Orb, it’s easy to be camera-ready.
Now when you Preorder any of these items get the chance to win an EPICBOOM. Offer ends 9/29.
In the dynamic world of streaming and content creation, staying at the top of your game is an around-the-clock job. Logitech’s Yeti GX, Yeti Orb, and Litra Beam LX are the secret ingredients to elevating your content. An exceptional streaming setup makes all the difference helping you reach new heights in the world of online entertainment, and the new lineup clearly delivers. Are you ready to step your game up?
Check out some product spex below comparing the Blue series to the latest Logitech G release.
Exciting News for Fujifilm X Mount Users! Sigma introduces two new lenses: The 23mm F1.4 DC DN and 100-400mm F5-6.3 DG DN OS. Elevate your Fujifilm lens lineup with Sigma’s newest additions to the Fujifilm X mount series.
Sigma now has six Fujifilm x Mounts, the newest being two contemporary additions that are phenomenal in design and sharpness.
All X mount aficionados! Prepare to capture moments like never before with two outstanding lenses that bring innovation, performance, and versatility to your photography toolkit.
📸 1. 23mm F1.4 DC DN | Contemporary for FUJIFILM X Mount Step into a world of creativity with the remarkable 23mm F1.4 DC DN lens. This APS-C format lens marks a significant expansion of SIGMA’s high-quality, fast-aperture prime offerings for crop-sensor mirrorless camera systems. Designed with precision, this lens sets a new standard in optical performance within SIGMA’s DC DN line.
Unleash your artistic potential with its F1.4 maximum aperture, delivering unparalleled resolution and stunning bokeh effects. Equipped with a field of view equivalent to 35mm on a full-frame camera, the 23mm F1.4 DC DN | C introduces the classic 35mm focal length to APS-C mirrorless cameras, making it perfect for a wide range of creative applications.
🔍 2. 100-400mm F5-6.3 DG DN OS | Contemporary for FUJIFILM X Mount For those who crave the thrill of capturing distant subjects in breathtaking detail, meet SIGMA’s first Ultra-telephoto zoom lens for full-frame mirrorless cameras. Ideal for wildlife, sports, and more, the 100-400mm F5-6.3 DG DN OS | C lens is a game-changer in ultra-telephoto photography.
Joining the esteemed ranks of DC DN lenses, this addition completes the lineup with an impressive six models for APS-C mirrorless cameras. Boasting uncompromising image quality and a comprehensive range of functions, this lens ensures ultra-telephoto photography is both smooth and comfortable.
But that’s not all! Enjoy the convenience of lightweight and compact design, making it easy to take your photography adventures to new heights. Allowing us to explore the worlds of close-up photography and the unique compression effect that this lens offers.
As bonus: We found a unique feature that Sigma offers as a company. A secret that is absolutely too well kept is that Sigma actually offers a Mount Conversion service, allowing you to adapt these lenses to different camera mounts and expand your creative horizons even further.
Curious to see these lenses in action? Check out our comprehensive breakdown video on YouTube, where we delve into the details and showcase the remarkable capabilities of these SIGMA gems. Whether you’re an aspiring photographer or a seasoned pro, these lenses are bound to elevate your photography game.
Get ready to explore new dimensions of photography with SIGMA’s Fujifilm X Mount lenses. Elevate your artistry, capture life’s most fleeting moments, and unlock your full creative potential. These lenses are more than just tools – they’re gateways to a world of visual storytelling.✨
The release of Scarlett’s 4th Generation series heralds a new era for audio interfaces. The Solo, 2i2, and 4i4 models have not just undergone an upgrade, but a complete reimagining that elevates their capabilities to unprecedented heights. Beyond the standard enhancements, the Scarlett 4th Gen interfaces boast a breathtaking redesign, offering a massive dynamic range and an array of advanced features that cater to both professionals and enthusiasts alike. Cutting-edge features and exceptional audio quality, poise the Scarlett 4th Gen interfaces to hold the standard in the realm of USB audio interfaces. Podcasters, musicians, and artists alike- this release is for you.
You can find each product on its own, in Studio form as well as alongside a kit. Experience Focusrite’s 4th Generation Scarlett interfaces in full splendor with thoughtfully curated bundles. The Scarlett Solo Studio, The 2i2 Studio, and the 4i4 Studio emphasize all the basic essentials needed to create a studio setup. Focusrite includes in this purchase a studio-grade condenser mic and headphones. But, we elevate these specific bundles a bit further by including more accessories when you shop for a kit. Check out the variation of the Scarlett Solo just below for example:
Moving on from the 3rd Gen
As a Scarlett Solo 3rd gen user for about 4 years, this was an exciting realm to experience firsthand. My Scarlett Solo (3rd gen) was my first introduction to hearing myself through a recorded interface. It was the first of my many firsts- including some of my many frustrations. But my 3rd gen, my ole reliable, has been that one piece of equipment that was true and consistent. It was easy to use and to set up. Fairly easy to understand and it came with lots of pro software as a helpful introduction.
With getting to know my Scarlett Solo Studio, I had everything I needed to record music on the spot, even some really thoughtful conversations for my podcast dreams that haven’t yet taken off. This interface was a great introduction to figuring out a lot about music and not just that but also getting started in creating it.
As you can imagine, the 4th gen is now a part of my artist evolution. First hand, the new ergonomics make SO much sense. The subtle changes make it really easy to appreciate this new line of interfaces when you use it every day or often. This new build, the arrangement of inputs serves for a smoother setup and a cleaner- more simplified look. Specifically, the XLR input moving its way to the back. I also find it’s really easy to appreciate the accessories that now accompany the Solo suites. Focusrite emphasizes a more comfortable fit from the included Studio headphones and it truly is just that. We also find in this bundle, a wind muff for precision when recording via microphone.
One of the unique accessories I found special in the Studio variation, equipped with Scarlett quality headphones and a condenser mic, was the cardboard mic cutout included in its bundle. It was an accessory I didn’t know I needed at first introduction to the 3rd Gen. The Cardboard cutout was sturdy and thoughtful and was a good temporary fix for the boom arm stand that would come in the Focus kit bundle. Unfortunately, i didn’t know about the wonders of a Focus kit back then.
These are just some physical changes that stood out the most to me, let’s uncover some technical upgrades of Scarlett’s 4th Generation.
Perks from the 4th Generation Lineup
Scarlett’s 4th Generation offers innovation and ensures pristine sound quality regardless of the microphone being used. This generous gain range means you can capture everything from the softest whisper to the boldest vocal performance, all with stunning clarity.
Focusrite’s iconic Air mode feature of Scarlett interfaces has been re-engineered to offer a heightened sonic experience. With the new Presence and Harmonic Drive functions, Air mode lets you sculpt your sound with precision, adding an ethereal brightness that enhances vocals and instruments alike. This newfound creative control empowers you to infuse your recordings with a distinct sonic character.
With Auto Gain mode allowing for optimal input levels and the Clip Safe mode safeguarding against distortion even in high-energy recordings, your workflow is streamlined for superior results. Experience enhanced playback through the custom-designed headphone amp, matching recording precision for informed decision-making during refinement. The modernized Dynamic Gain Halos provides improved visual feedback and output metering, to ensure precise level control and informed adjustments throughout recording and playback sessions.
In the spirit of simplifying the journey from setup to creativity, the refreshed Easy Start tool emphasizes plug-and-play convenience. Get up and running in no time, so you can focus on what truly matters—capturing your artistic vision without technical hurdles.
Though the Solo, 2i2, 4i4 emphasize different layouts, the feel remains the same.
Unleash your creative potential with these comprehensive packages designed to streamline your workflow and elevate your sound. With a renewed aesthetic, enhanced dynamic range, and an array of advanced features, these interfaces empower creators with the tools needed to bring their artistic visions to life. Whether you’re a professional seeking precision or an enthusiast exploring new horizons, the Scarlett 4th Gen interfaces invite you to explore the world of audio production like never before.
To be available for preorder beginning August 30th.
Sony Imaging Solutions is proud to introduce two groundbreaking additions to the A7c series, ushering in a new era of possibilities for creators. The Alpha 7C II (ILCE-7CM2) and Alpha 7C R (ILCE-7CR) Full-frame cameras, accompanied by the FE 16-35mm F2.8 GM II (SEL1635GM2) Full-frame wide-angle zoom lens combine innovation, performance, and artistry to redefine the world of imaging.
The A 7C II highlights how innovation isn’t just about what a camera can capture – it’s also about how easily it can be wielded to capture those moments. Sony’s relentless pursuit of excellence is beautifully exemplified by the Alpha 7C II (ILCE-7CM2) Full-frame camera. It marries groundbreaking technology with an incredibly lightweight design, revolutionizing the way photographers interact with their tools.
Compact Wonder, Heavyweight Performance
The Alpha 7C II defies expectations with its featherlight build, tipping the scales at a mere 15.2 ounces (429g) for the body. This remarkable reduction in weight is a triumph of engineering, allowing photographers to carry their creative arsenal with remarkable ease, whether capturing the grandeur of a landscape or the intricacies of a portrait.
33-Megapixel Brilliance in Compact Dimensions
While the Alpha 7C II‘s lightweight design might command attention, it’s the camera’s 33.0MP1 full-frame Exmor R™ back-illuminated CMOS sensor that steals the spotlight. This sensor isn’t just about pixel count; it’s a window to unparalleled image quality. Despite the camera’s compact form, its sensor captures details with incredible clarity, rendering every scene with breathtaking precision.
Experience exceptional full-frame performance in an incredibly compact and lightweight body.
Equipped with a 33.0MP1 full-frame Exmor R™ back-illuminated CMOS sensor for stunning image quality.
BIONZ XR™ processing power ensures every detail is rendered with precision.
Dedicated AI Processor offers advanced subject recognition and tracking.
Capture cinematic 4K 4:2:2 10-bit movie recording up to 60p/50p.
Benefit from advanced 5-axis optical image stabilization with up to 7 steps of compensation.
Active Mode11 image stabilization supports handheld movie shooting.
Achieve consistently accurate exposure and color with the new AE algorithm.
High-resolution XGA OLED electronic viewfinder with a display rate of 120fps.
Compatibility with over 70 E-mount lenses opens up boundless creative opportunities.
Choose from 10 customizable Creative Look presets to realize your artistic vision.
Selectable RAW file types and JPEG Light quality settings.
Capture continuous still shots at up to 10 fps19 with AF/AE tracking.
Explore advanced movie recording formats for streamlined post-production.
Resolution is the cornerstone of capturing breathtaking details and intricacies that define exceptional photography. Sony’s commitment to pushing the boundaries of innovation is epitomized by the Alpha 7C R (ILCE-7CR) Full-frame camera, a masterpiece that boasts a groundbreaking 61-megapixel sensor, redefining what is possible in the realm of photography.
When it comes to resolution, numbers matter. The Alpha 7C R’s staggering 61-megapixel full-frame Exmor RTM image sensor marks a giant leap forward, presenting a realm of possibilities for photographers who seek uncompromised detail and clarity. This remarkable sensor, meticulously designed by Sony’s engineering, offers an unprecedented medium that captures every nuance, texture, and hue with stunning precision.
In the world of visual storytelling, the details matter – from the delicate lines on a petal to the intricate textures of a landscape. The 61-megapixel sensor of the Alpha 7C R opens a new chapter, enabling photographers to dive into their subjects, uncovering layers of beauty that were once hidden. This sensor is not just about pixel count; it’s about unlocking the ability to reproduce the world around us with a fidelity that’s astonishingly true to life.
Embark on a journey of unprecedented resolution within a compact and lightweight design.
Features a full-frame 61.0-megapixel2 Exmor RTM image sensor for unparalleled clarity.
Dedicated AI Processor offers advanced subject recognition and tracking.
Benefit from advanced 5-axis optical image stabilization with up to 7-steps of compensation.
Pixel Shift Multi Shooting adapts to changing conditions, enhancing detail and color accuracy.
Maintain consistently accurate exposure and color reproduction.
Experience mobility paired with high-performance movie recording capabilities.
Active Mode23 image stabilization supports handheld movie shooting.
Compose your shots with the high-resolution XGA OLED electronic viewfinder featuring 120fps display.
Unlock creativity with compatibility with more than 70 E-mount lenses.
Customize your artistic style with 10 presets from the Creative Look feature.
Choose from selectable RAW file types, HEIF, and JPEG Light quality settings.
Capture continuous shots with AF/AE tracking at up to 8 fps.
Explore advanced movie recording formats and unleash powerful creative possibilities.
Dive into cinematic aesthetics with S-Cinetone™ without post-processing requirements.
Achieve consistent angles of view with breathing compensation for movies.
AI-based Auto Framing16 automatically adjusts framing to spotlight your subject.
FE 16-35mm F2.8 GM II Full-frame Wide-angle Zoom Lens
The FE 16-35mm F2.8 GM II Full-frame Wide-angle Zoom Lens is more than just glass and metal; it’s an invitation to explore new dimensions of creativity. Sony’s dedication to innovation shines through every element, from the lens’s lightweight design to its impeccable optical performance. With this lens in hand, photographers can redefine how they see the world, capturing moments that inspire and narratives that resonate. As we venture into ever-expanding realms of visual storytelling, the FE 16-35mm F2.8 GM II stands as a testament to the artistry of lens design and the boundless possibilities it unlocks
From mountains to coastlines, the lens’s wide-angle capabilities allow you to capture the grandeur of nature in stunning detail, rendering every texture, color, and contour with precision.
Document the world’s architectural wonders with a lens that captures every line, curve, and angle. The FE 16-35mm F2.8 GM II is your passport to preserving the creativity of architects and builders.
Capture the energy of urban life with the lens’s versatile focal length. It’s your window to candid moments, vibrant street scenes, and interactions that define city life.
Expand your approach to portraiture, capturing subjects within their surroundings. The wide-angle view adds context, offering a unique way to tell stories through your lens.
Embrace the night sky and capture the majesty of the cosmos. The lens’s wide-angle capabilities allow you to frame constellations, galaxies, and celestial phenomena with breathtaking clarity.
Discover the FE 16-35mm F2.8 GM II, a G Master lens renowned for its exceptional resolution and bokeh.
This E-mount full-frame large-aperture standard zoom G MASTER lens is designed for excellence.
Achieve superb resolution and artistic depth in a compact and lightweight design.
The lens dimensions are Φ3.46 x 4.39” (Φ87.8 x 111.5 mm), and it weighs 1.206 lb. (547 g).
It offers exquisite resolution and bokeh, making it perfect for wide-angle photography.
The lens is compatible with various setups and comes with a Sub-Carton and Master Carton for protection.
Sony’s latest additions to the A7c series, the Alpha 7C II, Alpha 7C R, and FE 16-35mm F2.8 GM II Wide-angle Zoom Lens, exemplify the brand’s unwavering dedication to pushing the boundaries of innovation in photography. These cutting-edge tools not only offer exceptional technology and performance but also redefine how photographers interact with their gear. With lightweight designs, powerful sensors, and remarkable image quality, these new products open up limitless creative avenues, enabling photographers to tell their stories with greater depth, clarity, and impact.
In the realm of modern photography, the choice of camera is pivotal. With the digital revolution in came a surge of options, but among them, two giants stand tall: Digital Single-Lens Reflex (DSLR) cameras and Mirrorless cameras. The decision between these two is no simple matter – it’s about finding the perfect fit for your style, preferences, and creative ambitions. In this guide, we’re diving into the core distinctions between DSLR and Mirrorless cameras, equipping you with the knowledge you need to make the right choice for your photographic journey.
Section 1: Anatomy and Mechanics:
At their essence, DSLR and Mirrorless cameras unveil their divergence right through their anatomy. DSLRs, often associated with classic photography, host a configuration that’s been around since the film era. A mirror inside the camera reflects light coming through the lens up into an optical viewfinder via a pentaprism, delivering an optical, real-time preview of the scene. When the shutter is pressed, the mirror flips up, exposing the image sensor to light. When looking through the viewfinder of a DSLR you are looking directly through the lens.
On the other hand, Mirrorless cameras strip away the mirror mechanism entirely. This bold move not only contributes to a slimmer profile but also means there’s no optical viewfinder. Instead, these cameras employ an electronic viewfinder (EVF) or an LCD screen to provide a digital preview of the scene as captured by the sensor. This direct electronic approach has its own advantages, such as the ability to preview the final exposure in real-time, overlaying exposure data, or even focusing aids.
This radical design shift isn’t just about aesthetics; it’s about reimagining photography technology in an era where electronic displays and sensor technologies have taken remarkable strides. As a result, Mirrorless cameras can embrace smaller dimensions without compromising performance.
Photo courtesy of Fastasium Media
Section 2: Autofocus, Focus Assist, and Speed:
While DSLRs still employ their time-tested phase detection autofocus mechanism, Mirrorless cameras leverage various methods that capitalize on the sensor’s electronic nature. Early Mirrorless models relied heavily on contrast detection, which, though accurate, was somewhat slower in certain conditions. Over time, the gap narrowed as hybrid systems emerged, combining phase detection and contrast detection to deliver snappy and precise autofocus across a variety of scenarios.
Rival to phase detection in DSLR systems, the unique quality mirrorless cameras have is the ability to exhibit a live view of the photo you are about to take. The electric viewfinder comes in handy in more ways than one, but mainly in the expression that your subject is indeed in focus along with assessing the exposure and depth of field. The X-T5 is a phenomenal example of the way these elements come together in view.
When it comes to image quality, both DSLR and Mirrorless cameras have their unique strengths, often hinging on sensor size and lens quality. DSLRs typically feature larger sensors, which can result in better low-light performance and dynamic range. These larger sensors can capture more light, allowing for cleaner images in challenging lighting conditions.
Mirrorless cameras, while sometimes having slightly smaller sensors, make up for it with advancements in sensor technology. The gap in image quality between the two types of cameras has been steadily closing as Mirrorless sensors improve. Additionally, the absence of the mirror mechanism in Mirrorless cameras means that there’s less internal obstruction, potentially reducing the risk of dust and debris affecting image quality over time.
Section 4: Lens Selection and Adaptability: One of the cornerstones of photography is the selection of lenses. DSLR and Mirrorless cameras offer an extensive range of lenses, catering to various shooting styles and scenarios. DSLRs benefit from years of lens development and compatibility, providing a wide array of options from both the camera manufacturer and third-party lens makers.
Mirrorless cameras, however, introduce a new level of flexibility through their shorter flange distance – the distance between the lens mount and the sensor. This attribute enables adapters that allow photographers to use lenses from other camera systems. This adaptability can be a game-changer, especially for those who have invested in lenses from different brands or have legacy lenses.
While Mirrorless systems offer the advantage of adaptability, there are limitations. Some adapters may not support certain features, leading to compromises in autofocus performance or other functionalities. Not all lenses are designed to work optimally with all camera bodies, potentially leading to compatibility issues.
Both DSLR and Mirrorless cameras offer a range of lenses, each with its own optical characteristics. However, it’s important to note that choosing lenses can significantly impact the overall image quality. A high-quality lens can elevate the performance of either camera type, while subpar lenses can undermine the potential of even the most advanced camera bodies.
In recent years, the competition between the two camps has spurred innovation and improvements in sensor technology, image processing, and lens quality. This means that regardless of your chosen path, you’re likely to end up with stunning images that reflect your creative vision.
Section 5: Size, Portability, and Ergonomics: The evolution of camera technology has given rise to a generation of photographers who seek both quality and convenience. This is where the size, portability, and ergonomics of cameras come into play. DSLRs, with their traditional design and inclusion of mirrors and optical viewfinders, tend to be bulkier and heavier.
On the other hand, Mirrorless cameras have the upper hand when it comes to compactness. The removal of the mirror and optical viewfinder mechanisms results in a streamlined design that’s often significantly smaller and lighter. This advantage makes Mirrorless cameras an appealing choice for photographers who value portability and the ability to capture spontaneous moments without drawing too much attention.
However, size reduction can come with compromises in ergonomics. Smaller bodies may not provide the same level of grip or comfort during extended shooting sessions, especially for those with larger hands. Some photographers also appreciate the tactile feedback provided by traditional buttons and dials found on DSLRs.
Section 6: Battery Life and Accessories: The digital era has brought about great strides in camera technology, but it has also presented new challenges – particularly in the realm of battery life. DSLRs have long been known for their impressive battery endurance, as the optical viewfinder and mechanical processes consume less power compared to their Mirrorless counterparts.
Mirrorless cameras, relying heavily on electronic displays (such as EVFs and LCD screens), tend to consume more energy. This results in shorter battery life in comparison to DSLRs. However, manufacturers have been working to improve efficiency and battery life in Mirrorless models, with some newer models offering competitive performance.
Accessories such as external flashes, battery grips, and lens filters are available for both camera types. However, due to the differences in design, some accessories may be specifically tailored for one type of camera. It’s essential to consider the availability and compatibility of accessories that enhance your photographic experience.
Section 7: Video Capabilities: The distinction between DSLR and Mirrorless cameras isn’t limited to still photography; it extends into the realm of video as well. DSLRs, once primarily designed for photography, have adapted to include video recording capabilities. However, due to their mechanical nature, DSLRs can be limited in terms of continuous autofocus during video capture, often resulting in manual focus adjustments for smooth shots.
Mirrorless cameras, on the other hand, offer a more seamless transition between photography and videography. Their live view shooting mode, facilitated by electronic viewfinders or LCD screens, provides continuous autofocus during video recording. Many Mirrorless models also offer features like touch-to-focus, subject tracking, and even eye-tracking autofocus, which can be invaluable for video content creators.
Additionally, Mirrorless cameras often provide advanced video features such as higher frame rates, 4K or even 8K video recording, and improved video stabilization. This has made them a popular choice among videographers who prioritize flexibility, quality, and convenience in filmmaking. The videography favorite, Sony’s A6600 is a great product choice in this conversation for this.
Section 8: Future Trends: As technology continues to advance, both DSLR and Mirrorless camera systems are poised to evolve further. While DSLRs have a solid foundation and a dedicated user base, the trend has shifted significantly towards Mirrorless systems. The advantages of smaller size, versatility, and innovations like improved battery life and advanced autofocus drive this shift.
Mirrorless cameras are likely to continue dominating the market, with manufacturers investing in research and development to refine their offerings. This includes addressing any remaining limitations, such as battery life, and potentially introducing revolutionary new features.
That said, DSLRs won’t disappear overnight. They remain relevant for photographers who prioritize optical viewfinders, mechanical precision, and the familiarity of a mature technology. DSLRs find their niche in specialized applications or for photographers who value specific attributes that are intrinsic to their design. The Canon Rebel line has been a DSLR dominator for quite some time, find the Canon EOS Rebel T7 DSLR and Canon EOS Rebel T8i DSLR Camera as popular owns by many photographers.
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Conclusion: In the ongoing saga of DSLR vs. Mirrorless, there is no definitive winner – only a choice that aligns with your style, preferences, and creative aspirations. Both camera types offer distinct advantages, whether it’s the classic charm of a DSLR or the cutting-edge capabilities of a Mirrorless camera. Ultimately, the perfect choice depends on how you envision capturing the world around you.
Remember that it’s not about the gear alone, but how you wield it to tell your visual stories. So, embrace the journey, experiment, and capture the moments that matter most to you – whether through the lens of a DSLR or a Mirrorless camera.
Join us for a day in Union Square and Bedstuy, Brooklyn as we spend time with the A7 III, it’s sLog, 4k, ISO range capabilities, and more.
As a photographer whose journey began with a camera from 2006, the Canon Rebel XTi, it’s been imperative that I get the opportunity to step into the present day and experience the cutting-edge capabilities of something from this decade. So, I spent a day with Sony A 7 iii.
It’s safe to say the Rebel XTi is a bit of an elder when it comes to the current climate of photography, but it’s served me well. Formerly owning a DSLR, I definitely wanted to experience firsthand some of the natural differences present in the overall makeup of the two. But, stay tuned at a later date, for a more in-depth follow-up in general comparison of DSLR vs. mirrorless camera, and join me as I recount my day spent with this more modern marvel.
Initial impressions:
To start, my day with the Sony A7 iii was remarkable! If you’re wondering if the camera is still at all a useful choice in 2023- the answer flat out is yes. And I’ll tell you why! With a camera bag full of potential, I was ready to take on the weekend.
Experiencing this camera as a bit of a beginner, there were some things that stood out immediately: the menu system, the sound of the shutter, the high ISO range capability, and the AutoFocus. All of which, I really enjoyed though it may have taken some getting used to.
Shutter Sound and Build: The initial shutter click of the Sony A7 III was a delight to my ears. It offered a refined, muted sound that contrasted with the mechanical click of my older DSLR. Appreciating this feature was a great expression of the small excitements photographers get to experience.
High ISO Performance: Testing the camera’s capabilities in low-light conditions was a pleasant surprise. The ISO range of the Sony A7 III maintained crisp quality in photo and video, even in challenging lighting situations. It was genuinely surprising to get such crisp photos beyond a certain range.
AF system: Getting a hang of the AF system did take a few tries, but toggling the shutter made it a lot easier to find relief. (… Psst, just don’t try solely relying on the touch screen … As I mentioned, I am a slight beginner.)
Menu: Comfortability with the old Canon menu system did provide a natural understanding when it came to the menu on the A7iii. The camera body of the mark 3 has minimal buttons but, that doesn’t necessarily equate to navigation difficulty, as my recommendation would be to spend more time getting to know the Sony system.
My Day:
I started my visit at Union Square’s Greenmarket, a farmer’s market that takes place every Saturday from 8 am-6 pm. While there, I was able to take photos of the lush produce and also friends and workers I met while shopping.
From portrait to product, I found that colors were vibrant and clear and I was able to catch quick movement thanks to it’s speed and performance.
I used the Zeiss FE 55mm F1.8 ZA in collaboration with the A7 iii for the day, and it was a great combination providing smooth Bokeh and crisp quality in my photos for the weekend.
My next stops were Bedstuy, Brooklyn’s very own Three Maples Restaurant and Bar, a fan favorite of my friends and I. Debuting just this year, Three Maples has quickly become close to our hearts. Between cocktails, dishes, and service, we are always astounded on how much of a great time we have here. Owners, Michael, Maria, and Matthew are always a pleasure and we make sure to visit whenever we can. I got to shoot some of my favorite items on the menu the Beer Battered Fish and Chips along with the Smoke Jackfruit Tostada, and yummmm. Although I got some beautiful shots with the A7 III and 55mm, I would say the photos don’t give proper justice to the way those three [chefs] brilliantly plate food.
We also took the liberty of stopping a the artful and stylistic studio called SAVANT STUDIOS. A true enchantment to the energy of Fulton Street.
These stops made for magical energy and were a true testament to what this camera could do. Carrying this camera through the neighborhood called for very easy and lightweight transport. The quality of its 4k Full-frame photo and video performed well not to transport my subjects to another time period. Instead, it emphasized the fun feel of what it was like to spend a day in Brooklyn. Vibrant, colorful, awake, and thoughtful.
These same words are ones I would use to encapsulate my time at Savant Studios as well. The work on the walls, on every shelf, told stories of intentionality and curation. It was easy for those things to be translated when the muse is that of unique and intricate pieces of work. The A 7 iii felt very capable of shooting fashion photography as much as it is delivered in portraiture. In natural light, it shot beautifully. I imagine a photographer more advanced than I, could do a lot more with a camera like this one.
When it comes to the relevancy of today’s different types of photography, the A7iii is a versatile camera that is fitting for almost any setting especially with it’s lightweight camera body.
Not only that, but the Mark III feels very beginner-friendly and a great introduction not only to Sony but professional gear as well. The minimal buttons on the camera body actually feel like more a help than a hindrance, in comparison to a gadget like that of the Sony A1 having almost triple the knobs and buttons.
It’s important to spend time with this camera body and do in-depth research into the different functions that make the gem that it is, cause SHE has range! Those photographers and videographers that focus on shooting in quality really get dynamic capability for a great price. This 24.2MP full-frame image sensor camera packs a powerful punch, and its 4k quality imaging shoots in beautiful quality everytime. And, that capability does not fold with ISO range peaking up to 51200. With the ability to exceed in low-light settings, feel free to take this camera to nightlife, to sunsets at the beach, the aquarium, the stars, and much more. No matter the feat, it’s safe to say the A7 iii will perform.
Whether you’re taking your first or your fifth headshot, you surely want a photo that is worth the hassle and that somehow embodies the beauty of what it is to be you. In this comprehensive guide, we sat down with our resident photographer, Jonathan Carrillo, to unravel the secrets behind creating the perfect headshot through headshot photography. Whether you’re a photographer, model, or muse, let this guide be your companion for your next headshot session, for tips on how to get good headshots and setting up for them. And find even more gems after this article, here.
Studio Preparation for the Perfect Headshot: Jonathan Carrillo shares his expert insights on preparing the studio for headshot sessions. Setting up for success is crucial, and a three-light setup is the backbone of capturing that perfect headshot. It includes one light for the background, another for the main light, and a kicker light for added depth. Stabilizing the camera on a tripod ensures sharp images, while ensuring the battery is full and using an empty memory card guarantees uninterrupted shooting. Additionally, don’t overlook the importance of a mirror during headshot photography. It brings ease to both the subject and the photographer, boosting confidence and reducing editing time for stubborn flyaways.
2. Capturing the Essence of the Perfect Headshot: Every headshot portrays a unique look, mood, and feel, which makes it essential to get good headshots. Jonathan advises tailoring the shot to exquisitely execute the desired look/mood/feel through the use of lighting techniques, expression, and precise camera-subject positioning. Whether aiming for drama, control, and power or a warm, inviting smile with a high-key lighting style, being thoughtful about the look you want will guide you in composing your overall direction. As a personal tip, remember that it’s okay to have fun during the headshot session, as it can add a natural touch to the captured essence.
3. Expert Tips for the Perfect Headshot: If you’re taking a headshot for the first time or looking to improve your headshot game, Jonny offers valuable tips for achieving that perfect shot. Going into the photoshoot with a positive attitude and being patient are vital. It’s normal to feel a bit awkward during positioning, but trusting your photographer and being confident in their direction will lead to excellent results. Embrace the headshot experience, be open-minded, and trust the guidance of your photographer to create authentic and captivating headshots. Check out these expert tips on headshot preparation:
4. Must-Haves for Headshot Day: On the day of the headshot session, it’s essential to be well-prepared. Bring two must-haves with you: a comb or brush to keep your appearance polished, and most importantly, a genuine smile. The comb ensures your hair is picture-perfect, while a smile radiates confidence and warmth, adding that special touch to the perfect headshot.
5. Selecting the Right Lens for Headshots: Choosing the right lens is crucial for getting good headshots, and it depends on the location of your session. For studio shots, a 50mm or 85mm lens is a safe bet, ideal for capturing sharp and flattering headshots. On the other hand, when shooting on location with scenic backgrounds like the New York City skyline, consider using a lens with a longer focal length. This choice will make good use of compression, ensuring stunning headshots that stand out.
Conclusion: With the guidance and insights of Jonathan Carrillo, this comprehensive guide empowers photographers, models, and muses to master the art of the perfect headshot. Follow these tips on how to get good headshots and setting up for headshots to capture the essence of who you truly are through headshot photography. Share your thoughts and experiences, and let us know if you have additional tips to offer. Happy shooting, and may your headshots exquisitely reflect your individuality and beauty!
Find backdrops attached below and get creative with your next shoot.
Surely you’ve heard the announcement! If you’re a Focus local which you absolutely should be, you know this audiophile exclusive sale offered by Knox Gear is a must shop for every creative field. Knox is offering a whopping 50% discount site-wide on accessories, equipment, home systems, and more. Expanding from microphones to speaker cases, this sale provides range and quality and it’s going until we are sold out!
Yes, speaker cases are cool and handy, especially when protecting you from wear and tear, but the unique and hidden gem of this sale a bit deeper below the surface. Knox provides niche products that allow for production to be streamlined, easy, and also affordable.
Included in this sale, we find products like the Knox Gear Clip-On Lavalier Microphone (also called a lapel mic). Lapel Mics are pretty useful and popular in the age of social influencers, but other creators can find them helpful in spaces of TV production, streaming, interviewing, and so much more. Lapel mics are versatile, clean, and almost unnoticeable while providing close sound pickup when rolling and recording. The Knox Gear Lapel Mic comes with great compatibility and an omnidirectional condenser. Usually, when it comes to buying a microphone, it is typical to wonder what kind of mic to get, but when it comes to Knox Gear for the price and deliverability, there is no better option on the market. It comes in at $5.99 after the in-house discount.
Other Knox Gear favorites included in this sale will amplify the music in life and at home. We’re talking speakers, headphones, and stands alike!
With versatile styles and sleek finishes, high-performance speakers look and feel better at 50% off. Products like theKnox Gear 6.5′ Linear Array Speaker System with Column Bluetooth Speaker & Subwoofer are elevating this special to a must-shop event. In this sale, Knox features 3 speakers at highly capable technologies enabling wireless Bluetooth for easy Wi-Fi streaming.
Discover an irresistible offer that combines style, performance, and savings – with high-performance speakers at an unbeatable 50% off! Prepare to elevate your audio experience with the perfect blend of versatility and sleek finishes.
Picture yourself surrounded by the crisp, immersive sound of the Knox Gear Speakers. This exceptional product is taking our special sale to a whole new level, making it an event you simply can’t miss!
With not one, not two, but three exceptional speakers on offer, we’re giving you access to highly capable technologies that enable seamless wireless Bluetooth connectivity for effortless Wi-Fi streaming.
Transform any space into an auditory haven, as these high-performance speakers deliver the ultimate audio fidelity, bringing your favorite music, movies, and games to life like never before. From captivating highs to heart-pounding lows, experience the full spectrum of sound with pristine clarity and depth.
Our speakers aren’t just about superior performance; they’re designed to make a statement in your living space too. With sleek finishes and versatile styles, they seamlessly blend in with any decor, adding a touch of elegance to your surroundings.
But don’t wait too long – this unbeatable offer won’t last forever! Elevate your audio game and shop now to take advantage of this limited-time opportunity. Enhance your listening pleasure, redefine your entertainment setup, and indulge in an auditory journey like no other.
Experience the power of top-tier audio without breaking the bank – seize the moment and secure your favorite speakers today!
Hurry, while stocks last!
Whether desk, shelf, or floor, create the perfect setup for sound with Knox. Shop headphones, speakers, microphone arms, stands and more.
Sony's just announced new products, here's the the latest update!
The Sony rumor pages guessed it!
So Sony has announced some new releases and the hype surrounding these new products are astounding. Let’s dive into why!
In yesterday’s announcement, Sony introduced us to 3 new products being the Sony Alpha 6700 – APS-C Interchangeable Hybrid Camera, the Sony FE 70-200mm F4 Macro G OSS II Full-Frame Compact Telephoto Zoom Lens, and the ECM-M1 Digital Shotgun Microphone.
Sony Alpha 6700 – APS-C Interchangeable Hybrid Camera.
For Starters, The Sony Alpha 6700 is the newest addition to the APS-C camera line and has been highly anticipated due to it’s predecessor, the A 6600, being released back in 2019. The A6700 will be looked to at to be the videography staple as the A6600 is.
26.0MP1 APS-C format Exmor R back-illuminated CMOS sensor
BIONZ XR™ processing power for exceptional image quality
Shoot more than 1000 JPEG images at 11 fps
4K/60p 6K oversampled 4:2:2 10-bit recording with Long GOP or All Intra formats
High frame rate 4K/120p (100p) recording
Faster, more precise AF with 759 phase-detection AF points
Tiltable large 3.0-type 1.03 million-dot (approx.) touch-panel LCD monitor with a 3:2 aspect ratio
Fast Wi-Fi for PC tethering
Durable hardware for tough working environments
Creators’ Cloud platform
Compared to the 6600, we noticeably see updates in build and design, and an electric screen that extends out to the side rather than upward.
With a super quick AI- powered subject detection and AF update, this new camera is equipped to track and detect through color, distance, and pattern. Sony’s latest AF has been perfected on objects, humans, animals, and more.
FE 70-200mm F4 Macro G OSS II Full-Frame Compact Telephoto Zoom Lens.
We can see this lens as an updated and more compact version of the previous 70-200mm Telephoto lens that was released nearly nine years ago.
Updates in this lens include an external zoom, a lighter build and smaller length, and of course, it’s macro capabilities. With visible change in definition and sharpness and a rounded bokeh, this is a great update to Telephoto lens collection:
Some product highlights include:
Focal Length: 70-200mm telephoto/macro zoom
Aperture Range: f/4 to f/22
E-Mount Lens
APS-C Format
Internal (floating) Focusing
2 Aspherical Lens Elements
3 ED (Extra-Low Dispersion) Glass Elements
1 Super ED (Extra-Low Dispersion) Glass Elements
LensConstruction 13 Groups and 19 Elements
XD Linear Motor
Seven-Blade Circular Diaphragm
72mm Filter Diameter
Spectacular G Lens rendering and corner-to-corner resolution
Eye-opening close-up performance with half macro (0.5x) at all focal lengths
Front fluorine coating repels fingerprints, dust, water, and oil
Dust and moisture-resistant design for reliability in challenging conditions
ECM-M1 Digital Shotgun Microphone
Lastly, for the latest of the new releases, Sony illuminates their line of on-camera shotgun mic
With the ECM-M1 Digital Shotgun Microphone. With 8 focused pickup modes, users have the flexibility to direct where they pickup sound.
This function is best described in this video below, and my is it cool! Watch the breakdown here:
Sony ECM-M1 – Sony’s Most Advanced On-Camera Mic – ZY Cheng Never before have gotten to witness a mic so advanced! This mic feels like a step in the right direction for leveling up the way we shoot and record.
It’s easy to understand why these products are so highly anticipated. Through updates and a bit of innovation, we can appreciate the release and announcement of these products all in one. With the range of this macro-intentioned telephoto lens, a new addition to the APS-C line, and a multi-directional one-of-a-kind mic we find in this line a little something for all types of creators.
We can understand the rant and raves. We get it. We’re just hoping to get our hands on one of each soon.
Manhattanhenge, a captivating spectacle that occurs in the heart of New York City, is a natural phenomenon that attracts locals and tourists alike. Twice a year, the setting sun aligns perfectly with Manhattan’s street grid, creating a breathtaking display of light and architecture. Taking place this year on Wednesday, July 12, 2023 at 8:20 p.m., we are giving you the Need-To-Know for this very occasion.
Manhattanhenge refers to the moments when the sun’s rays align with the east-west streets of Manhattan, casting a radiant glow between the towering buildings. This phenomenon occurs around May 28th and July 12th, and on these dates, the sun sets directly on the city’s grid, creating a mesmerizing effect that captivates onlookers.
Coined by astrophysicist Neil deGrasse Tyson, who drew a parallel to the famous Stonehenge monument in England. The event has a rich history, with Native American tribes observing similar alignments long before the city’s establishment. Today, Manhattanhenge has become a celebrated cultural event, drawing photographers, enthusiasts, and curious spectators from all walks of life.
Experience and Viewing Locations:
To witness the enchantment of Manhattanhenge, several key locations offer the best vantage points. Streets such as 14th, 34th, 42nd, and 57th are particularly recommended, as they provide unobstructed views between the buildings. It’s advisable to arrive early and find a spot facing west to fully immerse yourself in the grandeur of the event.
Capturing the Phenomenon:
Manhattanhenge presents a unique opportunity for photographers to capture stunning images. To make the most of this moment, consider using a wide-angle lens to encompass the cityscape, experiment with different exposure settings, and be prepared to adjust your composition as the sun moves.
Some useful staff-picked products for this event are listed below:
Weather and Viewing Conditions: As with any outdoor event, weather conditions play a crucial role in the visibility of Manhattanhenge. Clear skies are ideal for a picturesque display, allowing the sun’s rays to cascade between the buildings. However, even a partially cloudy sky can add a dramatic touch to the scene, creating an ethereal atmosphere.
Manhattanhenge is a magical occurrence that showcases the harmonious blend of nature and urban architecture. It invites us to pause, marvel at the beauty of our surroundings, and appreciate the wonders that unfold in unexpected ways. Whether you’re a photographer, a local, or a visitor to the city, experiencing Manhattanhenge is an unforgettable moment that connects you to the heartbeat of New York City.
Remember to mark your calendars and immerse yourself in the splendor of Manhattanhenge during its next occurrence. Don’t miss the opportunity to witness this extraordinary phenomenon that brings together nature, culture, and the spirit of Manhattan
