A camera lens filter is a commonly used photography and cinematography accessory. While lens filters initially served a singular purpose – to filter out ultraviolet light – modern filters serve a diverse range of applications. We’ve broken down everything...
Last week Sony announced the Alpha ZV-E10, their latest APS-C interchangeable lens camera. Like the Sony ZV-1, the new model is designed for vloggers and content creators seeking a powerful yet easy-to-use video camera. Available for pre-order now, we...
The ZV-E10 is Sony’s latest APS-C mirrorless camera, and offers a dynamic combination of portability, affordability, and usability. Much like its predecessor, the ZV-1, it’s a great camera for aspirational vloggers and content creators. Unlike the ZV-1, however, the...
Photographers haven’t always been spoilt for choice when it comes to mirrorless camera lenses. Thankfully, that has changed in recent years. As more mirrorless cameras have been released, lens makers have worked hard to release a diverse range of...
The style of photography you prefer to shoot should influence which lenses you buy. For example, portrait photographers tend to use telephoto prime lenses with a focal length over 50mm. However, there are some exceptions, evident in our list...
The Canon EOS M50 Mark II is a popular APS-C mirrorless camera that was released late last year. Offering a powerful photo and video performance, fast and reliable autofocus, strong wireless and webcam capabilities, and a light, compact build,...
The Instax Mini 40 and Polaroid Go were both released in April of this year. If you’re in the market for a portable instant camera, either model is a great choice. However, if you’re not sure which camera is...
Choosing the right lens is one of the most important decisions you’ll make as a photographer. While it’s great to have options, the variety of lenses available can make it difficult to decide which one is best. In particular,...
This week Fujifilm announced a new instant camera, the Instax Mini 40, along with a new contact sheet film for all Mini cameras. It’s the third instant camera Fujifilm has released in just over a year. The Instax Mini...
Focus Camera has achieved another substantial award by ranking 6th in Newsweek's annual "Best Online Consumer Electronics Shops" category for 2023. It brings us great joy to have garnered back-to-back top Newsweek rankings from 2020-2023, solidifying Focus Camera as...