As the first prime macro lens to receive the Art badge from Sigma, the 70mm F2.8 Art DG Macro prioritizes optical performance and is redesigned for 1:1 (life size) magnification. We predict it will work beautifully for portraiture and still...
To be available for preorder beginning August 30th. Sony Imaging Solutions is proud to introduce two groundbreaking additions to the A7c series, ushering in a new era of possibilities for creators. The Alpha 7C II (ILCE-7CM2) and Alpha 7C...
The Sony community is buzzing with news of the firmware updates for the Sony a7 III and Sony a7R III. Software version 3.0’s highlights include Real-time Eye AF and Real-time Animal Eye AF for all of our fluffy influencers....
The newest Fujifilm GFX 50R medium format mirrorless camera features a 51.4MP medium format CMOS sensor, 3.69M-dot OLED EVF, 3.2" 2.36M-dot touch LCD that tilts up and down, AF-point-selection joystick, 3 fps continuous shooting, and more. It also weighs...
Announced today, the 18-50mm F2.8 DC DN Contemporary is Sigma’s first APS-C format zoom lens exclusively for mirrorless cameras. Available in Sony E-mount and L-mount, we recently had the opportunity to try out the lens before its release. Pairing...
The GFX100S is Fujifilm’s latest medium format mirrorless camera, a follow-up to their popular 2019 release, the GFX100. We recently had the opportunity to try out the new camera, which started shipping this week. Here’s our Fujifilm GFX100S review.  When the GFX100S was announced earlier this year, the technical specifications revealed it shares...
The future of photography and video has arrived in the form of Sony’s new Alpha 7R V. Sony gave us the ability to bring great photography moments to light with the "a7S" series (“S” for sensitivity). The speed to...
Fujifilm’s latest instant camera, the Instax Mini EVO, doesn’t look how you might expect. Housed in a vintage analog-style build and loaded with a wide variety of features, the hybrid instant camera is a little different to the other...
Canon recently announced the second iteration of the Canon EOS M50, one of the best-selling mirrorless cameras of all time. Like its predecessor, the Canon EOS M50 Mark II has a 24.1MP (APS-C) CMOS sensor and DIGIC 8 image...
Sony has raised the bar again, releasing the new Xperia 5 IV, an impressive upgrade to the Xperia 5 III. This latest smartphone will have similar specs and features to the Xperia 1 IV released earlier this year. The Xperia Sony phones...